10 Famous quotes about design that will shake your head and improve your business

Photo by  David Yu    @ loanable_pleasure

Photo by David Yu @loanable_pleasure

“There are three responses to a piece of design – yes, no, and WOW! Wow is the one to aim for.”

- Milton Glaser

“Design is not just what it looks like and feels like. Design is how it works.”

–Steve Jobs

“It is not enough that we build products that function, that are understandable and usable, we also need to build products that bring joy and excitement, pleasure and fun, and, yes, beauty to people’s lives.”

–Don Norman“

“Good design is like a refrigerator—when it works, no one notices, but when it doesn’t, it sure stinks.”

–Irene Au

“To design is much more than simply to assemble, to order, or even to edit: it is to add value and meaning, to illuminate, to simplify, to clarify, to modify, to dignify, to dramatize, to persuade, and perhaps even to amuse. To design is to transform prose into poetry.”

–Paul Rand

“How well we communicate is determined not by how well we say things, but how well we are understood.”

–Andrew Grove

“Design can be art. Design can be simple. That’s why it’s so complicated.”

–Paul Rand

“If you think good design is expensive, you should look at the cost of bad design.”

–Ralf Speth

“Sometimes when you innovate, you make mistakes. It is best to admit them quickly, and get on with improving your other innovations.”

–Steve Jobs

“Simplicity is the ultimate sophistication.”

–Leonardo da Vinci

Adriana Lashley